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How AI Is Transforming The Future Of Digital Marketing

January 9th, 2020 by esigners

Artificial Intelligence or AI as we term it as uses machine learning to perform certain tasks by processing a large amount of data and forecasting future trends without human interference. AI is becoming more popular across the globe with higher efficiency than human intelligence. AI can perform high-level computing tasks effortlessly helping in research and […]

Why Use WordPress

December 2nd, 2019 by esigners

Documenting the top 4 reasons to use or switch to WordPress for your website is a breeze – quite simply because there aren’t only one but so many more benefits associated with this platform. So, here is a look! It is easy to customize WordPress And it offers you access to almost countless themes and […]

Importance Of Mobile-Friendly Websites

November 8th, 2019 by esigners

What if You aren’t Mobile-Friendly? With mobile traffic officially outweighing desktop traffic in October, 2016 – we have witnessed so many companies clamoring for mobile visibility and introducing changes to their respective websites in accordance. Today, without a mobile-friendly site, your online visibility does get affected adversely. If you are yet to make your website […]

Reasons You Need a Digital Marketing Strategy For Your Business

October 19th, 2019 by esigners

The dynamics of digital marketing are yet to be comprehended in their entirety. Our claim is duly reflected by the fact that today – more than 50% of businesses actually don’t have an integrated digital marketing strategy. That’s precisely because most of them are wasting their time and money looking up the internet to implement […]

Social Media Mistakes That Can Ruin Your Reputation

September 17th, 2019 by esigners

You aren’t truly nurturing your brand if you aren’t doing your social media right. Remember that with almost 94% of the small and medium sized businesses resorting to social media (that’s exactly what LinkedIn says) – there’s actually a lot of difference between just doing social media and doing it right! Doing social media right […]

Digital Mayhem

September 5th, 2019 by esigners

To begin with, the very notion that social media can harm your health would be a surprising one for most. However, when you consider the amount of time that people spend on the various platforms in this regard such as Facebook, Instagram, and Twitter, to name a few, such a perception makes absolute sense. Any […]

How have Machine Learning and AI Changed the Face of Marketing

August 24th, 2019 by esigners

Thanks to overwhelming amount of data available, Artificial Intelligence is literally emerging as a comfort zone for marketers. Brands are way less confounded by its dynamism – than what was the case before. In fact, it is practically impossible for brands to sift, mine and make sense of the huge amount of data to customize […]

Tips to Identify the best Web Development Company

August 13th, 2019 by esigners

How difficult or easy is it to find the best web development company in the market? The answer would be “very easy” if you look at the sheer number of web development companies offering services. However, in reality, finding that perfect team of developers, who will help you craft an indelible digital presence is difficult- […]

A Complete Guide To Brand Building

July 23rd, 2019 by esigners

Brand building remains a more meticulous effort than what one can imagine – not necessarily painstaking but definitely more complex than what we envisaged – perhaps a decade ago! Today, brand building is not solely about steering awareness but “experience” as well. In other words, your work as a digital marketer remains incomplete if: • […]

Digital Marketing is a Crucial Part Of Brand Building

July 11th, 2019 by esigners

Digital marketing is a crucial part of your brand building efforts. If you’re yet to find out why, we will unlock answers right here. As a small business if you are exploring various digital avenues (social media, online advertisements, SEO, online re-marketing and mobile marketing) to be in constant touch with your customers, then you […]